Main Street Vision

Main Street Vision Plan logoMain Street Design Survey Results Are In!

As part of Rolesville's Main Street grant project, a survey was developed to gather public input on design options for the “look and feel” of Main Street.  Citizens weighed in on different themes, landscape options, hardscapes, outdoor seating arrangements, lighting options, and aesthetics for medians and public realm spaces at the intersection of Young and Main Street.  Please see the Survey Results here along with recommendations from the Town's consultant on the project.  The Town wishes to thank everyone who provided feedback as we received over 900 responses! 

These survey results and recommendations were presented to the Town Board in January to assist in determining final design options.  All design work for the Main Street project is estimated to be completed in the summer of 2021. 

There are many new opportunities for development along Main Street in downtown Rolesville. Town leaders and community members came together to develop a plan to guide future growth and transform Highway 401 Business.

See the entire plan here:  Main Street Vision Plan

The Vision Plan divides the 4-mile Main Street corridor into three areas ripe for development. The Town seeks to create a true town center by utilizing urban design practices and building a sense of place.  Efforts will include promoting walk-ability, bike-ability, and downtown beautification.


  1. Create an Equitable Main Street for Everyone and Every Mode
  2. Promote Diverse Housing Stock for Multiple Age Groups and Income Levels
  3. Celebrate the Town with Clear Gateways
  4. Reestablish a Town Center
  5. Retain and Respect the Small-Town Feel

Cobblestone Project

Main Street offers great potential for restaurants, retail, and mixed-use development, and recently a developer has approached the Town with a proposal for developing the northwest quadrant of the intersection of Young and Main Street.  Learn more about this development here at this website, and also watch the video recording of the July 21 Town Board meeting to listen to a presentation of the project.

Residents were also invited to participate in a virtual Q&A session hosted by the developer.  A recording of this session can be viewed here, upon entering the password:  8!!%&nnX

And watch this 2-3 minute informational video produced with the help of East Wake TV to learn more about the project.  This video is found here.

Main Street Grant Update

Rolesville was awarded over $4.8m from the Capital Area Metropolitan Planning Organization's (CAMPO) Locally Administered Projects Program (LAPP) to enhance and revitalize Main Street.  The grant project includes realigning the Burlington Mills Road intersection with Main Street, and includes streetscape improvements, crosswalks, new curb and gutter, sidewalks, and bicycle transportation enhancements from Burlington Mills Road to Young Street. The grant provides 80% of the project in federal funding while the Town will contribute 20% with local funds.  The Town hopes these improvements will attract new commercial investment to the area. 

Design work for the project is progressing.  The remaining schedule has 75% design completed and approved by NCDOT in spring of 2021, and then 100% design and all ROW acquisition work done by summer 2021.  The schedule estimates that the project would be let around late fall 2021, awarded in the winter, with construction beginning sometime around January/February 2022.

See an October 27 PowerPoint Presentation providing a project update to the Town Board.

Check back here for periodic updates and contact Mical McFarland for more information.

Wayfinding Initiative

Rolesville has also embarked on a Wayfinding Program throughout town with new signage incorporating the Town logo.