Main Street Vision

With the completion of the US 401 Bypass, there are many new opportunities for development along Main Street in downtown Rolesville. Town leaders and community members came together to develop a plan to guide future growth and transform Highway 401 Business.

See the entire plan here:  Main Street Vision Plan

The Vision Plan divides the 4-mile Main Street corridor into three areas ripe for development. The Town seeks to create a true town center by utilizing urban design practices and building a sense of place.  Efforts will include promoting walk-ability, bike-ability, and downtown beautification. Main Street offers great potential for restaurants, retail, and mixed-use development.


  1. Create an Equitable Main Street for Everyone and Every Mode
  2. Promote Diverse Housing Stock for Multiple Age Groups and Income Levels
  3. Celebrate the Town with Clear Gateways
  4. Reestablish a Town Center
  5. Retain and Respect the Small-Town Feel

Updates:  The Town is planning to apply for grant funds from the North Carolina Department of Transportation in the Fall and has authorized design and survey work to begin along Main Street from the Burlington Mills Road intersection to the Young Street intersection.  Grant funds will go towards streetscape and road improvements, safer crosswalks, new curbs and gutters, improved sidewalks and so on.  The cost estimate for the grant project is approximately $5-$6 million, of which the Town is required to contribute at least 20%.  Grant awards will be announced in early 2020.  Check back here for periodic updates on implementation of the plan and contact Mical McFarland for more information.

Wayfinding Initiative

Rolesville has also embarked on a Wayfinding Program throughout town with new signage incorporating the Town logo.